Episode 92 - The Business "G" Spot Podcast

CRMs and Email Marketing Platforms

Katrina focused on an eight-part series aimed at equipping entrepreneurs and business owners with essential tools and platforms. This series will begin with client resource management systems (CRMs) and the remaining series will cover topics such as website creation, payment processing, social media management, accounting, and legal considerations. She goes over various CRM platforms emphasizing usability and integration, with options highlighting Zoho, HubSpot, Salesforce, and Agile CRM. She went over the importance of selecting a system that is easy to manage and compatible with other business tools, particularly for building an email list.

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